session: What Advertisers Want title: Social Media Strategist site: YouTube.com/Embarq
Zena Weist is a digital practitioner and social media strategist with over 15 years of online marketing expertise including executive leadership in digital start-ups, account management with interactive agencies and client-side roles in online brand engagement, project management, and web implementation with Sprint, Hallmark and, currently, EMBARQ.
She is an iWorkingmom who’s passionate about her four fun-loving kids, one adorable husband, customer advocacy, autism awareness, craft beers, red wine, all things chocolate and running. Zena co-founded the Kansas City Chapter of the Social Media Club. She is a Direct Marketing Association ECHO award recipient. Her University of Kansas undergraduate degree is in Journalism – Advertising. She holds an MBA in Direct Marketing from the University of Missouri, Kansas City.
Can’t wait to be on a panel with you Zena!!!
Damn, awesome website. I actually came across this on Bing, and I am happy I did. I will definately be coming back here more often. Wish I could add to the conversation and bring a bit more to the table, but am just absorbing as much info as I can at the moment.
Thank You
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